Best eCommerce photo editing apps and tools
Our brains tend to focus on what we find attractive visually. The more appealing something looks, the more attention it will receive. This is why you'll need some photo editing software to create stunning product photos.
There have been many new product photography software and website tools released in the last few years. All of these aim to assist you at every stage of your eCommerce business.
Many digital advertisers that use social media tools find it difficult to keep up with the ongoing requirement for eye-catching graphics for their products. As a result, their relevance and traffic take a nasty downward trend.
Ads that are repetitive and uninteresting will not produce results. To keep your campaigns from melting into the background of your target audience's social media feeds, you'll need to make frequent graphic upgrades and changes.
To help you get started, we developed a list of the best editing apps and tools you can access for your eCommerce business.
Pixlr is a simple image editor that is recommended for beginners. Pixlr is a picture editing tool for influencers and eCommerce firms that allows them to alter photos fast and on the fly.
It provides lots of flexibility and depth for a mobile solution without being too complicated for complete beginners.
Pixlr includes all of the essential features for creating a great ad or social media post. Effects, edits, filters, general retouching, and text additions all play a significant role in the software and, for the most part, work well.
Pixlr isn't as feature-rich or straightforward as native photo-editing software like Photoshop. Still, Pixlr doesn't lag behind when it comes to a solid photo editor at your fingertips anywhere you have an internet browser.
2. Photoshop Express
Adobe Photoshop Express has been praised by industry experts as an accessible and simple-to-use choice for people in need of a basic editing tool. It's been hailed as a well-designed software with no annoying advertisements.
While Photoshop Express doesn't have the same level of detail as the original, it still has a lot of useful functions.
Light and color balance adjustments, frame options, transformation tools, and more are all available and function well.
There are also various fantastic crop options. It includes presets for all major social media platforms, allowing you to post faster than before.
The software can handle a variety of image formats. It allows you to do all necessary modifications to produce a basic product photo. You can also share the photographs directly from the app with your audience to increase awareness of your product before it goes live.
However, in comparison to the premium edition of Adobe Photoshop, this free option has some limitations. Image retouching is limited. Thus it's not a viable choice for individuals looking to utilize it on a regular basis as part of their professional photography business.
Crello is a tool for creating marketing materials, social networking articles, and other related material. Crello is unlike any other picture app because it has a beautiful UI. All of the designs are current and contemporary.
However, Crello is more than just a photo editor; it's a comprehensive corporate content development solution with a lot to offer. The app stands out in a crowded industry, partly because it is a SaaS program that works with a variety of devices.
It's no surprise that thousands of people and eCommerce brands have grown to rely on it because of its amazing design tools. It also has the potential for unique, dynamic possibilities and dedicated development staff.
Crello has received positive feedback from users across the board, owing to the app's numerous templates and animation capabilities. The former of which is outstanding.
There's a template for almost any occasion, and they all look professional and well-done while allowing for plenty of customization for consistent branding.
While Canva has certain restrictions when it comes to basic photo editing, it's still a great picture program. It includes pre-sized images for social media, blog entries, and more.
The program is simple to use. This makes it ideal for eCommerce firms who want to focus on their products or services rather than overcoming the learning curve of editing software.
Canva offers several free services that allow you to generate professional photos for your eCommerce store and share them with your team for future usage.
Its photo adjustment tab accomplishes its job effectively, with all of the standard brightness, contrast, and saturation sliders, as well as blur, x-process, and other options.
Canva's built-in stock pictures and app integration, on the other hand, are absolutely outstanding. It features some pretty excellent typeface tools that allow you to create some truly eye-catching graphics, in addition to great layering functions. They have a free version, which is good, but it has a restricted number of templates.
This photo editing software began as a collage-making tool and has since evolved into a popular creative platform that enables easy picture editing and graphic design.
BeFunky is a full-featured editor and graphic design tool designed exclusively for creating marketing campaigns. BeFunky is a simple, intuitive, and feature-rich image editing and transformation tool with an intuitive UI and robust functionality.
You may utilize features like the Cutout tool, TouchUp, and Resize to bulk edit a large number of photographs at once.
Fonts, frames, and filters are given various options available even in the free edition. Cropping, color, and overlays have all been included, resulting in a reliable editing software.
There are also no advertising, watermarks, or other unwanted distractions, allowing you to focus on what you do best.
BeFunky's UI is intuitive and not unduly cluttered or sophisticated, as one might imagine. This makes it intuitive for almost anyone to take it up and use it to its full extent without too much difficulty.
Another free software choice for your computer is Inkscape. It allows you to edit and change your photographs without having to pay, just like the apps described above. It also lets you add text to your photos, which is a valuable and creative feature for eCommerce.
Inkscape, like the other tools mentioned above, is a user-friendly program that requires little effort to learn. Users have praised Inkscape team for having devoted and forward-thinking technicians who routinely update the service to address issues.
Lightroom is a robust photo editing software tool aimed at photographers. Because it isn't aimed at designers, it isn't quite as comprehensive as Photoshop. However, if you're a photographer trying to improve the quality of your photographs, this is the software for you.
Lightroom allows you to take and edit high-quality photos from your desktop or mobile device.
Because of its seamless device syncing, you can snap images with a DSLR or smartphone, upload them, and organize and edit them from anywhere.
You can apply strong filter presets or make unique tweaks to your images on the move using your tablet.
For Mac, Windows, and Linux users, the GNU Image Manipulation Program (GIMP) is an open-source alternative to Adobe Photoshop.
GIMP is frequently lauded as one of the best photo editors out there. It's recognized as a competent free alternative for individuals looking for picture editing software because of its features and tools.
The user interface isn't always as sleek as Photoshop's. Still, if you need a more powerful picture editor without the Adobe price tag or just want to experiment with photo editing, GIMP is a great option.
It has configurable tools to customize the program to your needs. On the other hand, some note that the interface is too busy and chaotic to be deemed user-friendly. Nonetheless, it's worth considering trying out this free-to-use software.
VSCO is a respected photography application and social media network that prioritizes "creators first." It promotes both creativity and simplicity, emphasizing on modest tweaks and adjustments. You can produce the best-looking photographs without appearing too manipulated.
The editing solution isn't entirely up to par with Photoshop or Crello. Still, it's mastered the fundamentals and done so in style. It's all about the little things with this app.
If you get those right, the picture will look amazing. Fortunately, the app includes several tools to assist you in this attempt. The camera controls are also a big success, helping you with ad photography and whatever else you want to work on.
VSCO earns high marks for its mobile editing and UI design. This program can be used for white backdrop images. It can produce visually pleasant lifestyle photos and is ideal for individuals with little editing knowledge.
Visuals are important when marketing on the internet. According to numerous studies, websites with high-quality, appealing photos convert better. If you're serious about selling online, now is the time to look into using a good picture editor.
At the same time, as the quality of social media and web photographs improves, product photography tools and excellent photo editing skills are becoming more critical. Experiment with the methods above to ensure that your clients notice and admire your stuff.
Find out which one fits your needs the most, as each software caters to different needs. Alternatively, you can hop from each editing app and adjust according to what you want to do or what you currently need.
We’re co-sponsoring a significant eCommerce event–Helium 10’s first ever SELL + SCALE SUMMIT happening on September 19-22, 2022, at the Virgin Hotel. We’re not going alone. Here are some friends who’ll be there with us: Walmart, Amazon, Assembly, Pacvue, and so much more.
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